How we compare to other Amazon and DTC agencies.
Fixed fees, account ownership, month-to-month contracts, senior team on every account, published pricing. The agency model most brands actually want.
Get a free auditTrusted by ambitious operators
NORTHWIND
lumen.co
Marlow & Field
VOLTA
Kinship®PARALLEL/06Heritage GoodsOAKLINEMost agencies are optimized for the agency, not the brand.
Percent-of-spend pricing that scales linearly with your media budget. 12-month contracts that lock you in past the honeymoon. Account ownership held by the agency so leaving costs you weeks. Senior pitch teams followed by junior delivery teams. Hidden pricing that forces a discovery call before you can compare. We built our model in deliberate opposition to all of it.
- Percent-of-spend pricing creates structural incentive to spend more rather than spend better
- 12-month contracts make it expensive to leave underperforming agencies
- Agency-held Meta Business Manager or Klaviyo account = ransom situation at offboarding
- Senior pitch team replaced by junior delivery team after contract signs
- Hidden pricing forces a discovery call before competitive comparison
- Sub-agency-per-channel model creates handoff failure and 'not our scope' arguments
Six commitments, written down and held to.
These are the things we will never do. They're the reason brands switch to us, and they're the reason we stay small enough to deliver them.
Fixed monthly retainer, never % of spend
Our fee is scoped to catalog size and ad-spend tier, not to media volume. As you scale, our incentive stays aligned with profit, not gross spend. You pay the platforms directly; we never mark up media.
You own every account
Seller Central, Meta Business Manager, Google Ads, Klaviyo, Triple Whale — all in your name. We're authorized users. Revoke any time. Full handover of structure, naming, dashboards, and SOPs at offboarding.
Month-to-month after the first 90 days
Initial 90-day onboarding period, then month-to-month. If the work isn't delivering, you should be able to leave without a contractual penalty.
Side-by-side comparison.
How our model differs on the points that usually matter most.
- Pricing: published, fixed retainer — vs. typical % of spend or hidden tiers
- Account ownership: yours always — vs. agency-held in many cases
- Contract: month-to-month after 90 days — vs. typical 12-month lock-in
- Team: senior on every account — vs. senior pitch / junior delivery split
- Scope: Amazon + DTC + creative + retention in one team — vs. sub-agency per channel
- Media markup: never — vs. typical 10–20% markup
- Onboarding: 14-day standard — vs. typical 4–8 week lag
- Reporting: weekly, written, plus live dashboard — vs. monthly PDF
- Strategy access: dedicated lead, direct Slack — vs. quarterly business review only
- Roster cap: under 30 brands — vs. agencies with 100–500+
- Tool stack included: Helium 10, Triple Whale read access, BI dashboards — vs. typical extra invoice
- Honest 'no': we'll tell you when you should hire in-house instead — vs. always closing
How we onboard, in plain language.
Onboard
Access, audit, written 90-day plan.
- Access requests for all accounts
- Full audit deck delivered
- 90-day plan in writing with KPIs
- Weekly reporting and dashboard live
- Direct Slack with strategy lead
Execute
Initial restructure and quick wins.
- Account restructures executed
- Creative pipeline live
- First geo holdouts / lift studies
- Weekly written report
- Day-90 review and contract continues month-to-month
Compound
Monthly strategy, quarterly review, transparent KPIs.
- Monthly strategy review
- Quarterly business review with the leadership team
- Annual planning workshop
- Honest recommendations including 'hire in-house for X'
- Clean handover always available
Questions buyers actually ask.
Do you charge a percentage of ad spend?+
No. We charge a fixed monthly retainer scoped to catalog size and ad spend tier. Most agencies bill 10–20% of media — which means as you scale, your agency fees scale linearly, and the agency has a structural incentive to spend more rather than spend better. We don't.
Who owns the accounts and the data?+
You do, always. We work as authorized users inside your Seller Central, Meta Business Manager, Google Ads, Klaviyo, etc. You can revoke access any moment, and we hand over full campaign structure, naming conventions, dashboards, and SOPs at offboarding.
What's the contract term?+
Month-to-month after a 90-day initial period. Most agencies require 12-month contracts to lock you in past the honeymoon. We don't — if the work isn't delivering, you should be able to leave.
Are you specialists or generalists?+
Specialists in Amazon and DTC ecommerce, generalists across the platforms inside that. Same team runs your Amazon PPC, DSP, Klaviyo flows, and paid social — no handoffs between three sub-agencies. Most brands need this integration.
Will I work with the senior team or get handed to a junior?+
Senior team, always. The people you meet in the pitch are the people running your account. We deliberately stay small (under 30 brands) to make this possible.
Do you publish real pricing?+
Yes — Core $4,875–$6,375/mo, Growth $7,875–$10,875/mo, Scale $13,875–$21,000/mo. Posted on the Amazon page. Most agencies hide pricing behind a 'discovery call.' We hide nothing.
Comparing agencies?
Send us the other proposal you're looking at. We'll send back a written, line-by-line comparison — including the cases where the other agency is genuinely a better fit.
Get a free audit